The most pure beef on the planet.
Puro cattle live on the Pampas in Uruguay, there 30 farmers keep combined around 100.000 cows. Pampas translates to plains in Spanish, quite literal because the Pampas are one big plain. Pampas is a region stretching from Argentina to Brazil, and almost the whole of Uruguay lies on these plains. This region is famous for it's meat production with especially Argentinian meat being world renown. But Uruguayan meat is just as delicious if not even more so.
On these grasslands there is a lot of grass and nature with a lot of biodiversity. The Puro cattle contribute to the biodiversity of these lands by eating grass and herbs with birds eating the seeds in the manure the cows leave behind. These seeds are then spread to other places increasing biodiversity. This is also the reason Alianza del Pastizal is a member of Birdlife, which aims to preserve birds and their habitats.
For centuries, in the collective imagination, the Chianina has represented the biggest cow in the world, earning itself the nickname of “white giant”. Chianina is characterised by somatic giantism and definite predisposition for synthesising proteins rather than fat. Its fine pigmented porcelain white coat contrasts with the black mucous membranes and small stub-by dark-tipped horns. Charming and noble animal, inevitable delicate and late developer, which requires careful and specific attentions to achieve optimum growth. An unbeatable genetic make-up has been enhanced by farming techniques to create universally recognised as one of the best European cattle.
The fats of the Chianina beef are “health-friendly” fats, in other words, polar lipids able to improve synthesis of “good” cholesterol. Chianina beef is therefore extremely lean and at the same time much richer in iron (1.6 m/100 g) than white meat. Eating Chianina beef has been shown to prevent heart disease, stroke, diabetes, arthritis, osteoporosis, depression, skin diseases, asthma, breast cancer and prostate cancer.
Accompany the beef with a glass of good Sangiovese wine. This is not only extra delecious but also good for your health. The very high polyphenol content will accentuate the antioxidant effects, helping prevent arteriosclerosis.